Validating survey questions

’ The categories mainly used are: You may find these links on our site to be of interest: Business Activity Classification (BAC) - SIC Alternative The Business Activity Classification (BAC) of economic activity is a condensed, simplified alternative to the Standard Industrial Classification (SIC).

However, it is necessary in order to describe somebody’s occupation fully to collect data on several dimensions.

No alternative methods are in regular use for classifying sex other than: The convention is to add widowed, divorced, and separated together, and on surveys where the sample is small or the issue is not crucial, to combine this group with ‘single.’ This is because on most branded goods, their product purchasing behaviour is likely to be nearer to single than to married people.

A ‘common law’ marriage, civil partnership, and less permanent arrangements for cohabitation are usually coded as ‘married’ in market research if the respondent reports them as such.

Relevant experts include psychologists, market research specialists, economists, and sociologists.

Alternatively, consult with an appropriate professional or trade body, e.g. If you would like to see the live application of several standardized survey classifications questions for individuals (Sex, Age, Country, Occupational Group), please take a look at any of the free tests published on our public test site Real Tests - the personal survey questions are asked at the end of each test, rather than at the beginning in order to help minimize the potential resistance of test-takers to completing the material.

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